Thursday, 18 September 2014

Premiere Vision S/S16 print trend predictions

As those of you who follow me on twitter/facebook/instagram will know, I have recently been on a brief stint to Paris for Premiere Vision. As intense and stressful as being a print designer can be, an expenses paid trip to Paris is definitely one of the perks of the job. 

After months of working in an office environment suffocated by rails upon rails of knitwear, Premiere Vision offers a welcome print fix and an opportunity for me to get out of the office(a nightmare for anyone even remotely creative)and soak up heaps of new design inspiration. As per usual the Spring/Summer 2016 predicted trends did not disappoint, filling my mind with fresh ideas and the motivation to action them. I also had the opportunity to briefly(and it really was briefly as we were only in Paris for the day)look around some of the studios in Indigo and see the designs they were presenting and the trends they were following. Even seeing how each design studio sets up their stall and what graphics they choose to use can be extremely inspirational. My favourite was the backdrop for 'Pattern' studio ( colourful chintz florals layered over a rich orange background. I later found out, when looking through their current collection, that this particular print was created as a collaboration between all of their freelance designers, what a lovely idea!

A version of the 'Pattern' studio backdrop in pink.
As well as looking around Indigo and the Premiere Vision S/S 16 trend area, I also attended two WGSN seminars for Autumn/Winter 2015/16 and S/S 16, both of which got me extremely excited. I'm going to do a separate blog post for those as I came away with so much information that squeezing it into this post wouldn't do it justice. Hopefully I'll have those ready to post by Sunday. 

Anyway....I have put together some mood boards showing the Premiere Vision print trend predictions for Spring/Summer 2016...

I'm finding it extremely interesting,as I look through the S/S15 catwalk collections, how designers are moving away from the 90's look with its crop tops and bodycons towards a 60's/70's aesthetic featuring flat colourful florals, loose fitting shift dresses and longer length garments. It is also interesting to relate this to the above print trend predictions which seem to be moving in an 80's direction. Being a massive fan of 80's geometric prints, I naturally love the 'interlocking geometry' and 'playful schematics' trends and am so thrilled to see Memphis design patterns being re-introduced. So here is a separate Memphis moodboard in celebration of their return. 

In the spirit of the 80's, popular high street chain American Apparel has embraced Memphis prints by collaborating with Nathalie Du Pasquier(one of the designers from the 1980's Memphis group). Released in March 2014, this recent collaboration combines American Apparels' colourful, easy to wear aesthetic with the graphic post modernist prints that the Memphis design group became popular for. 

On a side note, I have also been pinning like crazy this week so, if you don't already, get following me on pinterest:

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